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Mastering Influence: The Psychology Behind Persuasive Power

by Sara

In this video, we will explore the psychology behind persuasive power and uncover the secrets to mastering influence in every aspect of your life. Discover how you can become a more persuasive and influential individual.

Robert Cialdini, a leading psychologist, is renowned for his groundbreaking research on influence and persuasion. His influential book, Influence: The Psychology of Persuasion, identifies six core principles that drive human behavior. Cialdini’s work has had a lasting impact on sales, marketing, and negotiation strategies across the globe.

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